Scandinavian interior

Scandinavian/ mix & match interior style  

This contemporary interior style is characterized by light colours, sleek lines, and natural materials. A Scandinavian interior is cheerful, informal, creative, and welcoming. 

Creating a Scandinavian interior  

In a Scandinavian style, it’s all about the art of omission; less is more! It is the perfect interior style to make your home look bigger. A Scandinavian design is radiates calm, simplicity, and functionality. This is also reflected in Scandinavian furniture, which is minimalist, functional and of good quality. Furniture on slender legs, which keeps everything looking spacious, is typical of a Scandinavian interior. With the Scandinavian/mix & match interior style, you can create an oasis of calm in your interior. 

Materials  

In Scandinavia, they love nature and this is very apparent in this interior style. The style relies heavily on wood in light colours, for furniture, floors, and accessories. A Scandinavian interior is often fairly basic and light but, by using soft materials, you can inject warmth into your interior. Right now, it is popular to mix a Scandinavian interior with different styles, authentic items, and different textures. Mix & match and reveal your own style and personality!   

Use of colour  

Scandinavian styles are dominated by lots of white and light colours, because the sun sets early in Scandinavia and light in the home is very important. If you want to create a classic Scandinavian design, choose a light base with just one or two accent colours. If you want to create a mix & match Scandinavian design, add in beautiful pastel shades, such as green, blue, or pink. Personalize it with cheerful patterns and beautiful, harmonious colour combinations. 

Target group  

This interior style appeals to people who are clearly passionate about their interior decoration. Presenting products by colour and theme attracts this target group and promotes sales. The customer group that chooses this interior style likes to make small tweaks to change the ambience, such as new cushions on the sofa, matching candles, and placemats. This target group loves accessibility as well as an uncomplicated ambience and is more inclined to choose inexpensive products. They get their inspiration from interiors magazines. 

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